As we move into the New Year, we’re thankful for the amazing people and unique communities we’ve had the pleasure of working with and look ahead to new projects and adventures for our team to take on in 2023.

But first, take a walk down memory lane with us as we look back on
some of our favorite moments from last year.

• We designed and launched new websites. Two of our faves: LWRWaterside.com and LakewoodRanch.com.

• We had a big video shoot at Hartland with our friends at Skipper Films this summer – some of us even filled in as talent!
• Celebrated Hartland’s win at the Great American Living Awards for Best Online Advertising Campaign, Best Sales Display and Best Information Sales Center.

• Planned and marketed Hartland’s first annual event - Hartland Fall Harvest & Open House. We also launched their quarterly Open Houses with new creative for each event, including a holiday special, Cupcakes, Cocoa & Champagne.

• The team went to Pittsboro, NC, to direct a two-day photo shoot at Chatham Park, which gave us great photos to use on their upcoming website redesign.
• Paddles Swim & Pickleball had their grand opening in Vineyards at Chatham Park. We designed the pool and pickleball club logo, landing page, e-flyer announcements, membership and grand opening invites.

• Jaimee was invited to lead a fireside chat with Taylor Morrison CMO, Stephanie McCarty, during ULI’s Fall Meeting.
• Jaimee also led a discussion on “Marketing for a New Mindset” for the ULI Community Development Council, as we all face the challenges of a changing market.
• Traveled to Hershey, PA for a very special VIP event at Hershey West End.
• Following the web refresh, Lakewood Ranch won Silver at the NAHB’s Nationals awards for Best Website, teeing them up for the Gold at the upcoming awards.
• Connor, our interactive web developer, flew out from Chicago to celebrate SparkFire Branding’s 7-year anniversary. It was everyone’s first time trying ultimate archery followed by a fantastic team dinner.

• We moved offices and gained a floofy new office team mate, Bozley. And the SparkFire wolfpack grew with Cody’s new pup, Oakley. Just look at those faces!

• All-in-all we completed over 200 pieces of collateral this year. That includes everything from e- flyers, logos, print ads, digital ads, brochures, business cards, branded merchandise, postcards, indoor and outdoor signage, to rack cards, tri-folds, magazines, maps, flyers, banners, a-frames, window clings, and fence wraps. If you can think of it—we’ll get it done!

Thank you to all of our incredible clients who allow us to keep doing what we love—placemaking and marketing exceptional communities across the country.

We can’t wait to see what 2023 has in store for us.